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Sony brings enhanced connectivity and workflow to professional sports photographers and photojournalists in the UAE with the new Alpha 9 II
 
Sony brings enhanced connectivity and workflow to professional sports photographers and photojournalists in the UAE with the new Alpha 9 II
• Combines Alpha 9’s unrivalled speed with new functionality to meet professional needs  
• Voice Memo function allows spoken information to be attached to images in the form of voice notes that can be attached to images and replayed during editing and review
• New AF algorithms provide enhanced AF precision and performance to capture the most erratic subject motion with high precision
 
Dubai, UAE, 22 October 2019:   Sony today announced the launch of Alpha 9 II (model ILCE-9M2), the latest addition to its acclaimed line-up of α™ (Alpha™) full-frame interchangeable lens cameras, that has been created specifically to support working professionals in the fields of sports photography and photojournalism.
 
Building up on the impressive legacy of Alpha 9, the new Alpha 9 II maintains ground breaking speed performance including blackout-free continuous shooting  at up to 20 frames per second  with Auto Focus and Auto Exposure tracking, and 60 times per second AF/AE calculations , while incorporating even more functionality driven directly from the voice of professionals. Updates include significantly enhanced connectivity and file delivery, continuous shooting at up to 10 fps with mechanical shutter, evolved AF performance with newly optimised algorithms, a re-designed build to enhance durability and operability, and more. 
 
“The voice of our customers is absolutely critical to Sony – we are always listening,” said Murat Gebeceli, Head of Digital Imaging, Sony Middle East & Africa. “The Alpha 9 II is the direct result of countless feedback sessions with agency, sports and news photographers that started right after the launch of the original Alpha 9. We’ve added connectivity and network capabilities that drastically improve the professional workflow, while also making subtle adjustments to design, interface and processing power that complete the user experience. Complemented by our extremely versatile E-mount system – with 55 native lenses introduced at this point, including the super-telephoto 600mm and 400mm G Master™ series lenses – this new camera is a tool unlike any other for professionals either in the field or on the field.” 
 
 
Alpha 9 II with SEL2470GM
 
Raising the bar for built-in connectivity in the professional’s workflow
The Alpha 9 II includes an in-built 1000BASE-T Ethernet terminal, enabling gigabit communication for high-speed and stable data transfer operations. Additionally, it supports File Transfer over SSL or TLS encryption (FTPS) for increased data security, and improves PC remote (tether) shooting performance, with decreased release time lag and reduced live view screen delay when using the ‘Remote Camera Tool’ desktop application . The speed of the camera’s built-in wireless LAN functionality has also been increased, adding a stable and fast 5 GHz (IEEE 802.11ac)  band, in addition to the 2.4 GHz provided in the Alpha 9. IEEE 802.11a/b/g/n/ac standards are all supported.
 
Designed to improve the speed of news agencies’ workflow, the Alpha 9 II features a new Voice Memo function that allows spoken information to be attached to images in the form of voice memos that can be replayed when the images are reviewed. The voice data can also be included with images sent to an editor, giving them important information needed for effective editing. Alternatively, a field photographer can also use the ‘Transfer & Tagging add-on’ “Imaging Edge™” application  to transfer voice tags with the images to their mobile device and have the voice memos automatically  converted to text and added to the JPEG images in the form of IPTC metadata . All of this can be done automatically or manually, selectable by the photographer.
 
 
By combining wireless voice / image transfer and automatic voice to text conversion with the ability to auto transfer images with attached voice memos via FTP, it is possible to shoot and transfer the results to an FTP server without ever having to operate a smartphone. FTP settings within the app can also be sent to a camera via Bluetooth®, allowing for a faster workflow. 
 
The platinum standard for speed and auto focus performance 
 
The new Alpha 9 II shares the same acclaimed 35mm full-frame stacked 24.2 MP  Exmor RS™ CMOS image sensor with integral memory as the original Alpha 9, giving it the same unmatched speed performance and outstanding image quality. The new model can shoot continuously and completely silently  at 20 fps for up to 361 JPEG images  or 239 compressed RAW images , with no viewfinder blackout, allowing the photographer to follow the subject and action with no interruption to the EVF during picture taking. For times when mechanical shutter is preferred or required, the new Alpha 9 II has been improved to shoot at up to 10 fps, about 2x the speed of the Alpha 9.   
 
The camera is designed to function whilst continuously calculating Auto Focus and Auto Exposure at up to 60 times per second, thanks to the newly optimised AF algorithms that provide notably enhanced AF precision and performance, ensuring even the most erratic subject motion, often experienced in sports, is captured with high precision. Making it useful for sporting events, the camera now offers an anti-flicker  shooting mode that automatically detects and adjusts for the presence of fluorescent or artificial lighting to maximise image quality.  
 
The advanced focusing system in the new Alpha 9 II is comprised of 693 focal-plane phase-detection AF points that covers approximately 93% of the image area, as well as 425 contrast AF points. This Fast Hybrid Auto Focus system achieves extremely fast and accurate performance, ensuring all fast-moving subjects are accurately captured. Additional notable focusing capabilities include Real-time Eye AF with right eye / left eye selection, Real-time Eye AF for animals  – augmented with a new algorithm, Real-Time Eye AF for movie , Real-time Tracking , selectable focus frame colour, Touch Pad focus point control while using the viewfinder, and more. AF can continuously track even when continuous shooting is greater than F16 , providing further accuracy for shots that require slower shutter speeds.   
 
 
Taken with Alpha 9 II with SEL400F28GM
 
Refined build and operability
 
• Upgraded BIONZ X™ image processing engine gains maximum benefit from the sensor’s fast readout speed. Processor works with front-end LSI to enhance speed in AF/AE detection, image processing, face detection and accuracy, and more 
• Upgraded dust and moisture resistant  design to meet the needs of professionals in even the most challenging outdoor conditions.  Stronger sealing provided at all body seams as well as the battery compartment cover and media slot
• Latest image-processing algorithm reduces noise in the medium-to-high sensitivity range while improving subjective resolution and image quality 
• 5-axis optical in-body image stabilisation system provides a shutter speed advantage of 5.5 steps 
• Improved grip configuration for even greater comfort and sure hold.  Compatible with Sony VG-C4EM Vertical Grip
• Improved button design and feel. Increased diameter and feedback of the ‘AF-ON’ button; a refined multi-selector joystick design; an exposure compensation dial lock button and a redesigned shape and new position for the rear dial
• Redesigned shutter mechanism to suppress even the slightest movement that can cause image blur. Tested for durability in excess of 500,000 shutter cycles 
• USB Type-C™ connector supports fast USB 3.2 Gen 1 data transfer
• Dual media slots are both compatible with UHS-I and UHS-II SD cards, allowing higher overall capacity and faster read/write speeds 
• Digital audio interface added to the camera’s Multi Interface Shoe™ (MI Shoe) enabling the new ECM-B1M Shotgun Microphone or XLR-K3M XLR Adaptor Kit to be connected directly to the MI Shoe for cleaner, clearer audio recordings  
 
Availability
 
The Alpha 9 II will be available for pre-order in the UAE from 23rd October 2019 until 10th November at a retail price of AED 18,999. Customers pre-ordering the Alpha 9 II will receive a VG-C4EM Vertical Grip. The Alpha 9 II will be available across all retail stores in the UAE at the end of November 2019.


Posted by : Dubai PR Network Editorial Team
Viewed 3660 times
PR Category : Technology
Posted on : Tuesday, October 22, 2019  4:26:00 PM UAE local time (GMT+4)
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