Dubai PR Network, Online Press Release from Dubai and Middle East
 
Automobile & Motoring(Automobile)
Filter PR by
  
New Land Rover Defender Completes Tusk Testing to Support Lion Conservation in Kenya
 
New Land Rover Defender Completes Tusk Testing to Support Lion Conservation in Kenya
Tested by experts: New Defender undergoes testing in Kenya with Tusk to support lion conservation initiatives in Africa
● Tougher than ever: Specially camouflaged Defender prototype was used by wildlife managers to support conservation operations across the 14,000-hectare Borana Conservancy 
● Unstoppable capability: New Defender was put to the test towing supplies in support of operations and fording rivers while tracking prides of lion
● Trusted partners: Land Rover has been an official partner of wildlife conservation charity, Tusk, for 15 years and 2019 is its Year of the Lion, to highlight declining lion numbers in Africa
 
Sunday 9 June 2019, Dubai, UAE: The new Land Rover Defender has moved a step closer to production after successfully completing a demanding testing program with Tusk in Kenya, in support of their lion conservation initiatives in Africa.
 
A prototype Defender fitted with an integrated raised air intake and wearing a unique camouflage, which was specially devised for the surroundings, supported operations at the 14,000-hectare Borana Conservancy, tracking radio collared lions and transporting supplies.
 
The unique test programme gave Tusk operatives a chance to put the new Defender through a series of real-world tests as wildlife managers forded rivers, pulled heavily loaded trailers and negotiated challenging terrain. The prototype model was even used to help replace the inoperative tracking collar fitted to a male lion, which was sedated at close range from the security of the new Defender.
 
The Borana Conservancy is home to flat plains, deeply rutted tracks, steep rocky inclines, muddy river banks and thick forests, giving the new Defender a chance to showcase its unrivalled breadth of capability. 
 
Nick Collins, Vehicle Line Director, Jaguar Land Rover, said: “‘We are now in the advanced stages of the new Defender’s testing and development phase.  Working with our partners at Tusk in Kenya enabled us to gather valuable performance data. The Borana reserve features a wide range of challenging environments, making it a perfect place to test to the extreme the all-terrain attributes of the new Defender.” 
 
Land Rover has been an official partner of Tusk for 15 years and the Defender was put to work at the Borana Conservancy to support its lion conservation program, to highlight the critical situation faced by lions across Africa. Three-quarters of lion populations on the continent are in decline and black and white rhinos now outnumber the big cat in Africa.
 
Fewer than 20,000 lions survive in the wild globally - a figure that has declined from 200,000 over the last century.
Charles Mayhew MBE, Chief Executive, Tusk said: “This year marks Tusk's Year of the Lion. Our aim is to raise awareness of the alarming decline in lion populations across Africa. Fortunately, within the Borana Conservancy, there are a number of prides of lion and tracking and monitoring their movements across this vast and tough environment is vital in order to protect them and reduce any conflict with neighbouring communities.
 
The new Defender took everything in its stride, from deep river wading to climbing rocky trails.” 
The overall initiative was supported by Jaguar Land Rover’s worldwide logistical partner and supporter of Tusk, DHL to help celebrate 2019 as Tusk’s Year of the Lion.


Posted by : Dubai PR Network Editorial Team
Viewed 18196 times
PR Category : Automobile
Posted on : Sunday, June 9, 2019  5:11:00 PM UAE local time (GMT+4)
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of DubaiPRNetwork.com.
Previous Story : Al-Futtaim Lexus launches the innovative Rewards by Lexus Pr...
Next Story : Jaguar Land Rover Plots Further MENA Expansion Following Rem...
Email this article Print this article

Share this article with your friends and followers
NewsVine
Back to Section Home

Related Stories



 
 
Most Viewed Press Release posted in the last 7 days
HONOR MagicBook Series is Perfect for Fashion Forward, Design Conscious Individuals Across... [4084-Views]
Vatika Launches Natural Hair Food, an Effective Solution for Dry Hair [2735-Views]
Omega Announces Its Role as the Official Timekeeper of the 36th America's Cup [2632-Views]
Foreo Reveals 5 Ways to De-Stress Your Skin [2538-Views]
DTTAG New Executive Committee to Manage Post Covid 19 Return to Normalcy of Travel [2522-Views]
The Best Omega Sunglasses For a Long-Awaited Summer [2505-Views]
Emirates Post Unveils Modern New Website and Look [2255-Views]
Innovating to Fight COVID-19: Four Ways Drones are Contributing [2124-Views]
FEM Collaborates with Arab Comedian Maya Acra to Address the Taboo Around the Topic of Hai... [2120-Views]
Ethical JLT Salon THT is Supporting those whose Jobs have been affected during COVID-19 w... [2075-Views]
Blue Ocean for Islamic Finance Industry [2050-Views]
Karl Lagereld Drives Digital Innovation With Launch of the “Maison Karl Lagerfeld” Game. [2042-Views]
Commodity Weekly: Crude Oil Frets Geopolitics, Sluggish Demand Bounce [1976-Views]
Ericsson's USA 5G Factory: Staffed by Professionals – Trained by VR [1939-Views]
Sony Middle East & Africa Introduces New Digital Camera ZV-1, designed for Vlogging in the... [1882-Views]
Airline Debt to Balloon by 28% [1878-Views]
Al Tayer Motors and Premier Motors Honour UAE's COVID-19 Frontline Heroes [1755-Views]
Sony Middle East and Africa and Gearbox team up to offer rental services of latest digital... [1714-Views]
80th Anniversary of Maserati's Targa Florio Victory Maserati Tests an Mc20 Prototype on th... [1685-Views]
Urgent Implementation of ICAO COVID-19 Guidelines Needed [1685-Views]
ATM Virtual to Focus on Potential Chinese Outbound Travel Market [1660-Views]
Tips for Keeping Your Smartphone Clean [1611-Views]
Twentieth “World Milk Day” Sees NFPC Innovate With New Products That Meet Changing Consume... [1587-Views]
Lincoln Aviator Presidential Takes on Bumps and Dips, Turning Every Trip into a Refined Jo... [1574-Views]
WTTC Launches Safe Travels Protocols for Aviation, Airports, MICE and Tour Operators [1550-Views]
 
RSS Facebook Twitter LinkedDin
 
Top Sections
 
Top Stories