Dubai PR Network, Online Press Release from Dubai and Middle East
 
Charity & Humanity(Government, Legal & Humanity)
Filter PR by
  
Dubai Culture pumps 17,707 liters of water under its humanitarian campaign themed ‘Power of Giving'
 
Dubai Culture pumps 17,707 liters of water under its humanitarian campaign themed ‘Power of Giving'

To promote tolerance and to support the Well of Hope competition,

Dubai, United Arab Emirates, 27th May 2019:  On invitation of His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, Dubai Culture & Arts Authority (Dubai Culture), in partnership with The Dubai Mall, concluded its participation in the Well of Hope competition launched by the Mohammed Bin Rashid Al Maktoum Global Initiatives (MBRGI), under a campaign themed ‘Power of Giving.’ 

During the campaign, held on 23rd May 2019, Dubai Culture managed to pump 17,707 liters of water, amounting to 1180 bottles to be donated to the needy and people living in remote areas with limited access to water. Under the campaign, the participants, in presence of Her Excellency Hala Badri, the Director General of Dubai Culture, pumped water through a virtual device, thus collecting water remotely. Apart from the installation, the campaign also featured a live painting session by renowned calligrapher and talented artist Diaa Allam.

Her Highness Sheikha Latifa bint Mohammed bin Rashid Al Maktoum, Vice Chairman of Dubai Culture, said, “The Well of Hope campaign, part of The Arab Hope Makers initiative, was launched by my father His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, perfectly encapsulates the commitment of our leadership to lend a helping hand to those in need, globally.

It also reflects His Highness’s vision to support humanitarian work and his belief in the importance of collective action to serve people wherever they are, thus allowing organisations, individuals, and members of the community to do their part in making our world a better place for people and future generations.

Through His Highness’s charitable initiatives, we learn the lessons of giving and tolerance; we learn how we can rise together, develop, innovate, and progress. I firmly believe in my father’s vision that we all play a role in contributing to the efforts that address urgent humanitarian issues.”

Her Highness Sheikha Latifa bint Mohammed bin Rashid Al Maktoum added, “Water is the source of life and the growing scarcity of available sources of clean drinking water has made it one of the greatest challenges of our time. By encouraging interaction, dialogue, action, and sharing solutions for the most pressing and urgent global challenges, His Highness Sheikh Mohammed has left a positive impact on communities and instilled hope in the lives of many.

The UAE has a long and storied history of charitable efforts, the values of which were established and passed down by our founding fathers. With a culture steeped in compassion and altruism, every small act can be the pebble in the pond that creates the ripple for change.”

The ‘Power of Giving’ campaign gathered Dubai Culture’s employees, people of determination, and the members of the community from various nationalities and cultures to participate, ranking The Authority among the top three government entities in terms of number of bottles collected for the Well of Hope competition. 

Her Excellency Hala Badri said, “This campaign was our effort to reinforce a culture of giving and spread hope among the community by supporting the Well of Hope initiative. The theme Power of Giving signified the importance of empathy, and aimed at positioning Dubai as a champion of humanitarian work. The campaign exemplified diversity as an integral part of our social fabric and aligned with the national observation of 2019 as the Year of Tolerance. The response was overwhelming as huge number of people from various nationalities, ethnicities and cultures, including women, people of determination, and even children, joined us for the noble cause of donating water.”

Dubai Culture aims to enhance Dubai’s cultural scene and draw attention to the UAE’s rich heritage. The Authority’s mandate is to build bridges of constructive dialogue between different civilisations and cultures to enhance Dubai's position as a creative and sustainable city for culture, heritage, arts, and literature, with the aim to empower these sectors by developing creative and innovative projects and initiatives locally, regionally, and globally.


Posted by : Dubai PR Network Editorial Team
Viewed 7796 times
PR Category : Government, Legal & Humanity
Posted on : Monday, May 27, 2019  9:48:00 AM UAE local time (GMT+4)
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of DubaiPRNetwork.com.
Previous Story : PAN Emirates Home Furnishings Announces its CSR Initiative t...
Next Story : DP World, Uae Region Contributes Significantly to the Well o...
Email this article Print this article

Share this article with your friends and followers
NewsVine
Back to Section Home

Related Stories



 
 
Most Viewed Press Release posted in the last 7 days
Autumn/Winter 19: Step out in the latest styles with City Centre Deira and City Centre Mir... [7601-Views]
Restoration by Parmigiani Fleurier -The Yusupov Egg [6265-Views]
Sandro Launches Evening Capsule Collection [5923-Views]
Enjoy Smoother Skin with the current obsession from PMD - The Personal Microdermabrasion R... [5734-Views]
A new model for the ladies enriches the Corum AC-One collection with luscious femininity [5478-Views]
His Highness Sheikh Hamdan Bin Mohammed Bin Rashid Al Maktoum Challenges the City to Be ‘I... [5106-Views]
Energize & Refresh Your Skin With the Foreo Luna 2 for Men [4990-Views]
Saif bin Zayed unveils first floating Smart Police Station [4685-Views]
Save the Children Jordan launches TREE program “Transforming Refugee Education towards Exc... [4380-Views]
Cambridge Assessment English witnesses a huge demand for OET (Occupational English Test) a... [4178-Views]
GITEX hosts global AI expert, international CEOs and honours retail, smart city and startu... [4032-Views]
Aquaplex with an eye on the future expansion of Specification sales, launches new Sales of... [4002-Views]
From Dubai Police's floating police station to Etisalat's Lazareth Flying Motorcycle – ele... [3910-Views]
Hazzaa AlMansoori's return to the UAE is scheduled for Saturday 12th October [3752-Views]
du, Nokia & SRTIP Sign a Strategic teaming Agreement to Bring Sharjah's Knowledge-Based Ec... [3752-Views]
Hazzaa AlMansoori reveals post flight details in a press conference [3739-Views]
Hamdan bin Mohammed calls on the city to be ‘In It Together' for the Dubai Fitness Challen... [3544-Views]
The new urban warrior unleashed - Corum injects modernity and athleticism into its Admira... [3544-Views]
Dubai's LIFEPharma signs historic agreement with Apotex Inc., the largest producer of gene... [3532-Views]
6 Ways To Wear The Houndstooth Print [3532-Views]
One stop shop for classifieds and deals in UAE- QUOODO.com [3514-Views]
Al Tayer Battles on in China After Aquabike Setback [3422-Views]
More than 1,900 beneficiaries at Al Mizhar and Umm Al Sheif Islamic Cultural centres in th... [3404-Views]
Marks & Spencer Launches Its New Sleepwear Collection for AW19 [3398-Views]
The Coffee Club in Al Bateen, Abu Dhabi re-opens with a refreshed new look [3379-Views]
 
RSS Facebook Twitter LinkedDin
 
Top Sections
 
Top Stories