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Karl Lagerfeld and Puma Introduce Two Special-Edition Sneakers
 
Karl Lagerfeld and Puma Introduce Two Special-Edition Sneakers

The sporty-chic designs for men and women both feature a playful dot pattern.

May 15, 2019 - Dubai, UAE: KARL LAGERFELD and PUMA announce they are collaborating to introduce two special-edition sneakers for men and women, launching worldwide on May 16, 2019. The collectible shoes fuse PUMA's streetwise swagger with a touch of KARL's classic sophistication. The launch follows the global success of the first collaboration between the two brands in 2018.

Covered in a playful polka dot pattern, the sporty-chic designs are crafted from soft leather to combine comfort and style. With a contemporary yet youthful aesthetic, they reflect KARL LAGERFELD's signature DNA with distinct shades of black and white. The silhouette, called the Roma, was first introduced by PUMA in 1968 as a track shoe and has been reissued today.

The collaboration features two designs: a unisex Roma and a Roma Armor for women. The unisex style is built with a soft leather upper and a KARL LAGERFELD graphic on its side. The women's sneaker features a satin finished upper and unique graphics of the KARL LAGERFELD logo. Both have a die-cut stacked midsole decked with oversized KARL LAGERFELD branding.

The KARL LAGERFELD x PUMA sneakers will prelaunch on KARL.COM and PUMA.COM on May 15, and will launch worldwide on May 16 at KARL LAGERFELD and PUMA retail stores and via select retailers.


Posted by : Dubai PR Network Editorial Team
Viewed 10632 times
PR Category : Fashion
Posted on : Wednesday, May 15, 2019  12:30:00 PM UAE local time (GMT+4)
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