Dubai PR Network, Online Press Release from Dubai and Middle East
 
Furniture & Fixtures(Home, Furniture and Interiors)
Filter PR by
  
Ideal Standard starts collaboration with renowned Italian design studio Palomba Serafini Associati
 
Ideal Standard starts collaboration with renowned Italian design studio Palomba Serafini Associati

Collaboration with Ludovica and Roberto Palomba builds on the company’s strong design heritage working with some of the world’s most iconic Master Designers to redefine design for modern living

January 23, 2019 - Dubai, UAE: Ideal Standard, one of the world’s leading manufacturers of high quality residential, commercial and healthcare bathroom solution, operating across Europe, Middle East and Africa, announced in December 2018 at the Milan Triennale its collaboration with prominent Italian architects and design studio Palomba Serafini Associati. The company also declared the creation of a Design Center in Milan, where Ludovica Serafini and Roberto Palomba will work closely together with internal Ideal Standard experts and his own design team to drive Ideal Standard’s overall design philosophy. 

The new collaboration fits perfectly within Ideal Standard’s long and successful history of Innovation and Design. A history of combining cutting-edge technologies with avant-garde aesthetics to accompany society’s evolution and redefine the role of the bathroom within it. In the 1950’s and 1970’s for example, working with Master Designers like Gio Ponti and Achille Castiglioni, Ideal Standard was instrumental in developing the bathroom from a purely functional room to a real living space that holds a prominent role in the house. Today, as society continues to evolve at incredible speeds, Ideal Standard wants to build on this heritage and challenge itself and its designers once again to imagine what’s next. To take technological innovations and design to the next level and build for the future. 

The long list of design masters that have already partnered with Ideal Standard have really elevated the brand into the culture of Design, leaving behind a rich heritage of drawings and design archives. Collaboration with Ludovica and Roberto Palomba will explore this heritage and translate it into the 21st Century.

Commenting on the new collaboration, Roberto Palomba said: “When done right, a well-designed project completely transcends its function and becomes timeless. Some of Ideal Standard’s designs, created by Italian icons such as Ponti and Castiglioni are perfect testimonies to this principle. I am honoured to follow in the footsteps of these Italian Masters and support Ideal Standard’s continued journey to design and develop innovations that will once again redefine not only bathroom design, but design in general.”.  

The first results of the new collaboration between Ideal Standard and Palomba Serafini Associati will be previewed during “ISH 2019”, the world’s leading trade fair on the responsible management of water and energy in buildings taking place in Frankfurt, Germany from 11 to 15 March 2019. 


Posted by : Dubai PR Network Editorial Team
Viewed 14164 times
PR Category : Home, Furniture and Interiors
Posted on : Wednesday, January 23, 2019  3:58:00 PM UAE local time (GMT+4)
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of DubaiPRNetwork.com.
Previous Story : Create your cozy corner with PAN Emirates this valentine
Next Story : Popular Danish Homeware Brand, JYSK, Opens Third Store
Email this article Print this article

Share this article with your friends and followers
NewsVine
Back to Section Home

Related Stories



 
 
Most Viewed Press Release posted in the last 7 days
Make Up for Ever Introduces for the First Time Its New Active Care-in-foundation to Revive... [4317-Views]
Two Emiratis claim GUINNESS WORLD RECORDS titles in July [4256-Views]
Parmigiani Fleurier to participate at first Watches & Wonders -Shanghai' [3772-Views]
Save up to AED 25,000 on Pre-Owned Lexus Cars with Al-Futtaim Auto Fest [2620-Views]
Panasonic Jaguar Racing Head to Berlin for a Lockdown Showdown [2562-Views]
Safe Start-up of Unit 1 of Barakah Nuclear Energy Plant Successfully Achieved [2517-Views]
Here's Why A Silicone Cleansing Brush Champions Other Cleansing Tools and Techniques [2497-Views]
Eid Al Adha Gift Guide [2382-Views]
Schneider Electric Shows They Are Acting to Build a Green and Inclusive Future for All Thr... [2374-Views]
HONOR 2020 H1 Business Achievements in International Markets [2251-Views]
Siemens Compressors Selected for Gas Reservoir Storage Project with Saudi Aramco [2239-Views]
Samsung Launches Galaxy Watch3 and Galaxy Buds Live [2079-Views]
UAE Team Emirates Back to Winning Ways [2070-Views]
Lincoln Navigator Earns Top Large Premium SUV APEAL Award for Third Year in a Row [2029-Views]
Sony Middle East & Africa Announces ‘Ready for PlayStation®5' for current BRAVIA™ TVs [2013-Views]
Highly Anticipated Sony Alpha 7S III Combines Supreme Imaging Performance with Classic “S”... [2005-Views]
IATA Calls for a Harmonized Approach to Restart Aviation in the Middle East [1976-Views]
Win Big at Dalma Mall with the ‘Eid Family Shopping Challenge' [1964-Views]
Jafza Sets a New Benchmark With ‘collaboration for Safe and Sustainable Growth' Webinar' [1947-Views]
Red Hat Launches Advanced Connectivity Integration for Event-driven, Kubernetes-based Appl... [1915-Views]
Agthia Group Announces H1 2020 Financial Results [1878-Views]
Lacoste Launches the Roland - Garros Eyewear Collection [1837-Views]
Recovery Delayed as International Travel Remains Locked Down [1820-Views]
Sharjah Shopping Promotions to Launch Live Quiz show on Sharjah TV During Eid holidays and... [1779-Views]
The Two Big Questions Being Asked by Mena Investors [1718-Views]
 
RSS Facebook Twitter LinkedDin
 
Top Sections
 
Top Stories