Dubai PR Network, Online Press Release from Dubai and Middle East
 
Health & Fitness(Healthcare & Medicine)
Filter PR by
  
Zulekha Hospital introduces ‘Lose More Win More' campaign in support of UAE's quest to fight obesity
 

Obesity is a major cause of NCDs (Non Communicable Diseases) which account for 76% of all deaths in the UAE

Dubai, UAE, 13 June, 2018:   Zulekha Hospital has announced the results of its ‘Lose More Win More’ campaign which is an employee drive designed to raise awareness on the importance of combatting obesity in UAE. The campaign involved an employee challenge to lose weight with monetary prizes as an incentive.

The programme is aimed at fighting obesity in line with the UAE’s national agenda which includes 10 specific health goals to be achieved by 2021, five of which are related to Non Communicable Diseases (NCDs): tackling CVD (Cardiovascular Diseases), diabetes, cancer, obesity and smoking. 

According to WHO (World Health Organization), obesity is a major cause of NCDs which account for 76% of all deaths in the UAE equating to 11,600 every year. Staggeringly, there is almost a one in five chance of dying prematurely – between the age of 30 and 70 – from one of these largely avoidable conditions.*

“Tackling obesity as a major cause for common diseases was the main purpose of the campaign which caters not only to spread a healthy lifestyle across Zulekha Hospital employees, but also to the wider UAE community. We’ve witnessed an exciting journey by those who challenged themselves to lose weight and gain self-confidence in the process, achieve better health, as well as receiving motivational prizes,” said Taher Shams, managing director of Zulekha Healthcare Group.

The Lose More Win More campaign comprised of four rounds, periodic monitoring for participants and nutritionist advisory visits. 
Pratheesh Raj,  P - OT - Staff Nurse at Zulekha Hospital Sharjah and the winner of the 1st prize, added: “When I took up the challenge, it seemed impossible and difficult to stick to the action plan to achieve my weight loss goal. After I lost two to three kilos, I was more confident that I was able do it. I was motivated to continue my healthy diet and other healthy practices that led to the loss of 16 kilos eventually. I realized I was more energetic and that in itself is a wonderful feeling. Many of my colleagues were motivated to adapt some of my new healthy practices after seeing my results, and it made a positive difference to the team as a whole.”

Jane Frances Chidamba, the winner of the 2nd prize from the Nursing Team in Zulekha  Hospital Sharjah, commented after achieving a remarkable weight loss:

“Such positive initiatives are welcomed by all employees. I am very happy I was able to lose over 15.5 kilos during a six month period with the support of the programme and my colleagues – I am now much more confident. The prize money itself was motivating for sure, but being able to give back to oneself and take care of my body became more important as we went through this experience.”

Commending the willpower of all participants Mrs. Nafeesa Ahmed, Director of Nutrition and Lifestyle Management in Zulekha Hospital says, “Most participants lost over 10 kilos in the campaign period and it is heartening to see their enthusiasm during their weight loss journey. We are keen to launch this campaign year on year and encourage a culture of health consciousness within the organisation. Diet plays a very significant role in shaping one’s identity. We all must be extra cautious of what foods we intake.”  


Posted by : DubaiPRNetwork.com Editorial Team
Viewed 18110 times
PR Category : Healthcare & Medicine
Posted on : Wednesday, June 13, 2018  12:16:00 PM UAE local time (GMT+4)
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of DubaiPRNetwork.com.
Previous Story : Fatima Bint Hazza Inaugurates Abu Dhabi Ladies' Club
Next Story : Eight Tips to Avoid Overindulging this Eid
Email this article Print this article

Share this article with your friends and followers
NewsVine
Back to Section Home

Related Stories



 
 
Most Viewed Press Release posted in the last 7 days
Bernhard H. Mayer unveils new Empire Collection of Luxury Timepieces [8585-Views]
Zamzam.com signs MoU with AlBirr Society in KSA [6084-Views]
Zamzam.com: First OTA Platform to Launch B2C Visa Services to Customers [5859-Views]
His Highness Sheikh Hasher Bin Maktoum Al Maktoum, Director General of Dubai Department of... [3993-Views]
TCL Brings New Mini LED QLED TVs And Home Appliances to the Middle East and Africa [3965-Views]
Role of new Business Models in Powering Growth of Bookstores highlighted at International ... [3583-Views]
BCC Group International Announces Diversification into Property Development [3415-Views]
Dubai Customs Handles 285,000 Refund Requests, in Q1 2022, with a Value of AED2b [3305-Views]
Beyond Books at SCRF 2022: ‘Back to Games' Adapts Popular International Board Games for t... [3153-Views]
‘Walking Trees' Wandering the Halls of SCRF 2022 Raise Awareness about the importance of N... [3059-Views]
New Land Rover Defender 130: the Unstoppable 8-Seat Explorer [2977-Views]
Samsung's Global President & Head of Mobile eXperience Business visits MENA region and hol... [2936-Views]
Samsung's Smart Monitor Becomes a Million Seller [2849-Views]
Commentary for His Excellency Eng. Shadi Malak, CEO of Etihad Rail for Middle East Rail 20... [2792-Views]
Lenovo Combines Stealth with Apex Performance in the Latest Legion 7 Series Gaming Laptops [2772-Views]
HONOR Launches Powerful HONOR X9 with Flagship-Level Features and Great Value [2743-Views]
Gulf Pharmaceutical Industries Julphar Announces Q1 2022 Results; Delivers Robust Top and ... [2677-Views]
Minions' Director Inspires Ambitious Animators at 13th Sharjah Children's Reading Festiva... [2554-Views]
Airport Show Opens in Dubai Amidst Clear Indications of Accelerated Growth in Aviation Ind... [2522-Views]
Panasonic Announces FY22 Business Strategy for Middle East and Africa [2407-Views]
Photos From the 11th Day of the 13th Edition of the Sharjah Children's Reading Festival 20... [2337-Views]
Wear the Jewellery of Your Dreams and Show You Care with Evermore [2337-Views]
Fashinza Raises $100m Series B to Create Sustainable Supply Chain for Global Fashion Indus... [2321-Views]
13th Sharjah Children's Reading Festival: A Cultural Melting Pot for People of All Ages a... [2276-Views]
Children Use Newly Acquired Skills of Videography to Create Visual Narrative of Experience... [2239-Views]
 
RSS Facebook Twitter LinkedDin DubaiPRNetwork.com on Instagram
 
Top Sections
 
Top Stories