Search DubaiPRNetwork.com

Dubai and UAE
Home >> Fashion

ON SET: Weekend Max Mara's new Signature Collection

ON SET: Weekend Max Mara's new Signature Collection

Thursday, March 12, 2020/ Editor -  

Share

Home >> Fashion

Dubai, United Arab Emirates, March 12, 2020:   From the stage to the streets, Weekend Max Mara unveils a new Signature capsule for Spring Summer 2020 called On Set by Gabriella Pescucci. The Oscar-winning Italian costume designer lends her touch to the collection inspired by three of her blockbuster works - The Age of Innocence, The Adventures of Baron Munchausen, and the TV series The Borgias. On Set by Gabriella Pescucci seamlessly fuses film references, sets and periods, turning the fictional into reality via a dreamy line-up delivered in a tightly edited palette of white, blush and ivory, plus a touch of black.

One of the most critically acclaimed costume designers of our time, Pescucci’s impressive career spans four decades alongside some of the world’s most legendary directors such as, Federico Fellini, Martin Scorsese, Terry Gilliam and Tim Burton. Her sense of history matched to a discerning eye and free-flowing fantasy have earned her numerous awards, including an Oscar for the Age of Innocence. Ready for the limelight, On Set by Gabriella Pescucci celebrates the free-spirited lightness of summer, oozing a leisurely allure that unfurls on an imagery Fellini-esque Roman beach, conjuring images of the glamourous Italian lifestyle.

The pristine freshness of cotton, organdie and linen, at times perforated and cut out, is elevated with whispered details and feminine shapes, evocative of the different movies. The shells and coral branches that embellish a duster, a flouncy skirt and an A-line dress channel The Adventures of Baron Munchausen while tops and shirts with puffed or flared sleeves, braided elements and ruffles nod at Lucrezia Borgia, a woman of power and sensuality. The otherworldly elegance of The Age of Innocence in all its glory of frothy lace, crinolines and layers is interpreted with embroidered cut-away shirts, lacey fabrics and bell sleeves.

The accessories elevate each theme, starting with the signature Pasticcino Bag made from a shell-printed cotton in muted pastels reminiscent of Terry Gilliam’s The Adventures of Baron Munchausen film to a conical straw hat. Strappy thong sandals, string chokers and a silk scarf are adorned with the treasures of the sea - mother of pearl, coral shaped resin elements and shell patterns.

The collection will be presented during Milan Fashion Week in September 2019 and will be available online and in all Weekend Max Mara stores form March 2020.


 


 

 


Previous in Fashion

Next in Fashion


Home >> Fashion Section

Latest Press Release

Moorfields Eye Hospital Dubai unveils 20% expansion, equipped with the latest te ...

Dubai Food Festival 2024: Get ready to feast your senses at Mall of the Emirates ...

RAKEZ achieves 61% increase in new company registrations in Q1 2024

Sheikh Shakhbout Medical City Team Successfully Removes 30.5kg Ovarian Tumor

The Authority of Social Contribution – Ma'an Launches 9th Social Incubator: Entr ...

Azaan Khan to accelerate DUGASTA Properties' phenomenal growth

A2RL Redefines Racing Entertainment: Live VR on Abu Dhabi F1 Track, Ahead of F1 ...

Hitachi Energy to invest additional $1.5 billion to ramp up global transformer p ...

Ogilvy Appoints Antonis Kocheilas Global Chief Transformation Officer

UAE and Kenya sign investment memorandum to develop mining and technology sector ...

Second Gulf Metrology Forum discusses role of metrology in enhancing industrial ...

KHDA Director General Aisha Abdulla Miran inaugurates GETEX Spring 2024

Ministry of Economy organizes ‘National Forum for SMEs - Government Procurement' ...

LG Electronics MEA leads with innovation in new Home Entertainment Line-up

UAE Uniquely Placed as Hub for Strategic Philanthropy

CABSAT marks its 30th anniversary with return of prestigious MENA Co-Production ...

“Golden Gift” Offers from Malabar Gold & Diamonds; Get Assured Gold Coins on Jew ...

New Speedmaster Chronoscope Marks 100 Days to Paris 2024

Kia unveils unique camouflage for its first-ever Tasman pickup truck

11 Sports Events, including 5 International Championships, to take place in Duba ...