The exoticism of the Amazon jungle, crafts from Bali, Turkey's cultural mix and major artistic trends inspire Zara Home's collections this summer
Tropical leaves, parrots and pineapples over immaculate white backgrounds decorate the fabrics of the Amazonia collection. This season, lush jungles with infinite shades of green are combined with the vibrant colours of exotic fruits and the plumage of tropical birds. The inspiration is also reflected in decorative objects and tableware, where animal and floral shapes come to life to create a fresh, summery feel. Raffia, glass beads and wicker details give the collection a more rustic touch.
As a contrast to the extravagant, tropical trend, the Aquarelle Garden designs feature the romanticism of the impressionists, their gardens and pastel hues. Watercolour flowers, butterflies and hummingbirds form the base of a collection highlighted for its use of silks, linen and cotton.
Turkey and its blend of cultures is another important influence this season. It's the perfect mix, kindling the ethnic feel of Constantinople, where East meets West.
Fabrics like denim are combined with cotton and linen featuring arabesque prints inspired by Iznik pottery. Lamps and decorative objects pop straight out of One Thousand and One Nights, helping you create warm Oriental atmospheres.
Indonesia and its artisan printing techniques inspire the Bali collection. It's a collection of ethnic prints that use the island's traditional Wax Batik to bring their designs to life. Using wax to dye the fabrics, the collection features bright colours like turquoise, leaf green and lemon yellow. The vibrant printed fabrics can be found on home accessories too, giving texture to trays, picture frames and boxes.
The distinctive Art Nouveau style sets the tone for the Hotel collection. The designs play with relief patterns and textured embroidery, always in tones of white, creating the iconic shapes of nature that inspire this trend. Silver details provide that sophisticated touch.
ZARA HOME KIDS
This season the Imagine collection looks to the sky for inspiration in clouds, raindrops and a classic soft colour palette: white, pink and blue.
With Summer Festival kids find themselves in a luminous garden where they will discover flowers and creatures that come to life with the first rays of the sun to celebrate the true essence of summer. A fantastic tropical garden will fill their bedroom with joy with its colourful prints of flowers, birds and the classic tale of Peter Pan and the pirates.
Finally there's Western Story featuring illustrations of cowboys and Indians: the collection's most adventurous graphics. To win over your little cowgirls, the designs are dotted with small wild flowers with a lilac-toned vintage feel.