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Banana Republic and Issa London announce limited-edition collection
Banana Republic and Issa London announce limited-edition collection

Banana Republic Issa London Collection Brings Modern Safari Style to Women

Banana Republic and Issa London are proud to announce the Banana Republic Issa London Collection – a limited-edition capsule inspired by the safari roots of Banana Republic's heritage and the spirit of an exotic journey.  Marrying modern femininity with relaxed chic, the collection is a natural partnership for both brands and marks the first time Issa has collaborated with a global retailer. The capsule collection launches exclusively at Banana Republic retail locations on August 8th, 2013.

Issa London has developed a signature aesthetic emphasizing versatility with the ability to make a statement day to night.  Known for bright hues and figure flattering silhouettes, Issa made global headlines when the Duchess of Cambridge donned an iconic bright blue silk wrap-style dress for the royal engagement announcement in November 2010.

The Banana Republic Issa London Collection marries the iconic Banana Republic covetable sense of effortless modernity with Issa's feminine shapes and use of signature prints. The collection infuses romantic colors with elegant draping, creating a desirable style that easily transitions from summer to fall. 

The nearly 30-piece collection includes apparel and accessories in Issa London's signature figure flattering silhouettes that are bold, yet tastefully refined.  Exotic prints of zebra and leopard are infused with neutral and jewel-tone hues, creating a well-balanced collection.  Covetable women's pieces range from zebra print kimono-sleeved dresses, to bold, rich pebbled leather envelope clutches.  Jewelry includes statement gold chain necklaces and bracelets as well as leather wrapped bangles.  Apparel will range in price from AED/QAR295/ KD23.250 (sweater) –AED/QAR495/ KD39.000 (dress); jewelry and accessory pieces range from AED/QAR125/ KD10.000 (bangle) –AED/QAR595/ KD46.750 (tote).

“We were immediately inspired by Banana Republic's heritage of safari adventures when we dreamt up this collection together,” says Banana Republic Creative Director and Executive Vice President of Design, Simon Kneen.  “Issa London's effortlessly chic style complements our global Banana Republic consumer who is on the go and needs to transition her look seamlessly from day to night.”

ABOUT BANANA REPUBLIC

Banana Republic is a global apparel and accessories brand focused on delivering m0dern, covetable style for professional women and men. The brand offers elevated clothing, handbags, jewelry, and eyewear designs at accessible prices. Dedicated to helping customers achieve professionally and personally, Banana Republic offers versatile work wear that can be styled for any occasion – from desk to dinner.  A division of San Francisco-based Gap Inc. (NYSE: GPS), Banana Republic can be found in over 650 company-operated and franchise retail locations: United States, United Kingdom, Canada, Japan, Italy, France, Asia, Eastern Europe, Latin America and the Middle East. Customers can also shop online or at (888) BR-STYLE. For more information, please visit gapinc.com.

ABOUT ISSA LONDON

Issa London is renowned for its colors and exclusive prints bringing timeless and effortless elegance to women around the world. Based around the iconic dresses, Issa offers a full lifestyle collection to take their women from day to night. The brand is available in major department stores and select multi brand boutiques globally.

In 2013 ISSA LONDON is expanding its own free standing retail stores in Japan, Brazil and the Middle East.

ISSA customers can also find a full range of products on offer on the ISSA website: Issalondon.com


Posted by : Al Tayer Group,
Viewed 31330 times
PR Category : Fashion
Posted on : Monday, August 12, 2013  9:59:00 PM UAE local time (GMT+4)
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