Dubai PR Network, Online Press Release from Dubai and Middle East
Filter PR by
  
Ferrari Proudly Pays Tribute to the Portofino in the Middle East
New video campaign links the beauty of the Portofino with the unique values of the Middle East 
 
Dubai, 23 September 2018 –   Ferrari pays tribute to the deep-rooted characteristics and unique values of the Middle East with a new ‘Portofino’ campaign; a breathtaking series of videos showcasing the attributes of four Middle Eastern countries, as celebrated by the stunning design and performance of the Ferrari Portofino. 
 
In the series, the Portofino is exhilaratingly shot tackling the city streets and mountain terrain of the UAE, Saudi Arabia, Lebanon and Oman. The latest release from the Maranello stable underlines its versatility by creating a brilliant affinity between its award-winning attributes and the values of each location; design in UAE, sportiness in Saudi Arabia, elegance in Lebanon and adventure in Oman.  
 
The Ferrari fan is therefore opened up to a new breed of exhilaration, travelling through a spectrum of emotions, resulting in powerful content that will ensure the Ferrari Portofino claims pride of place in the hearts and minds of local communities, stoking passion amongst luxury lovers around the region. This safeguards the formidable reputation and history of commercial success in the Middle East, that is underpinned by a true customer understanding of Ferrari’s brand values.
 
The videos also drive home the sublime elegance, sportiness, innovation and exclusivity that has distinguished every California model since the 1950s and is so lovingly embraced in the all-new Portofino. With the car as subject theme, the series celebrates the breathtaking beauty and sublime diversity of the varied Middle East driving environment; a natural home for the iconic and utterly unique Portofino model. 

Posted by : Al Tayer Group - PR, Mona Gopal/Saima Manzoor
Viewed 16769 times
PR Category : Automobile
Posted on : Sunday, September 23, 2018  3:42:00 PM UAE local time (GMT+4)
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of DubaiPRNetwork.com.
Email this article Print this article

Share this article with your friends and followers
NewsVine
Back to

Related Stories

 
 
Most Viewed Press Release posted in the last 7 days
LG Honored With 24 Awards for Innovation Ahead of CES 2022 [7220-Views]
ASTRONEF is a New mechanical Masterpiece Presented by Ateliers Louis Moinet [6310-Views]
Pandora and World-Renowned Author, Nadia Owusu, Release a Collection of Festive Stories to... [6052-Views]
4 FOREO Products That Will Completely Transform Your Skincare Routine [4194-Views]
Symbolism and Style Defines Tanishq's Exclusive Year of the Fiftieth Collection [4178-Views]
Go Green this Black Friday Cathay Pacific Offers Complimentary Carbon Offset [3879-Views]
Channelling Power of the Mind and Body is the Key to Success, say Mindvalley Experts at Sh... [3735-Views]
Curate your Stress-Free Skincare Regime for Less with Herbal Essentials [3694-Views]
Big Crown Pointer Date Calibre 403 [3661-Views]
Celebrate UAE National Day with FreshToHome's Special Bouquets [3329-Views]
Emirates First Group Launches the Region's first PRO Awards to Recognize the unsung Heroes [2813-Views]
Sharjah Entrepreneurship Festival 2021 poised to unlock the Entrepreneur of Tomorrow [2759-Views]
LG Electronics Announces New CEO and Other Changes to Aggressively Tackle 2022 and Beyond [2743-Views]
SEHA and Abu Dhabi Energy Services begin First Phase of its Energy Savings Framework to En... [2731-Views]
Malabar Gold and Diamonds Inaugurates New Showroom in Ghatkopar, Mumbai, Maharashtra, Indi... [2562-Views]
BMW Announce the X7 UAE 50th Year Edition to Mark the UAE's Golden Jubilee [2513-Views]
Hail in the Festivities with India Gate [2476-Views]
Rome Region brings the Great Italian Cuisine to Expo Dubai [2435-Views]
GEMS Education Schools Celebrate the UAE's Golden Jubilee as they look ahead to Centennial... [2362-Views]
The Sky Is the Limit for the World Food Programme's Humanitarian Efforts [2353-Views]
The Executive Committee of Ajman University's Board of Trustees Highlights the University'... [2345-Views]
GEMS Education Launches New Membership Lifestyle Platform – GEMS Rewards Plus Powered by a... [2321-Views]
essence cosmetics' (National Day) edit [2316-Views]
DLD: 5,352 Sales Transactions worth AED 13.12 Billion in October 2021 [2312-Views]
Orthocure SportsMed Clinic- Opens its grand doors at The Mall in Jumeirah [2300-Views]
 
RSS Facebook Twitter LinkedDin DubaiPRNetwork.com on Instagram
 
Top Sections
 
Top Stories