|Nexus Insurance Brokers Committed To Help Restore Eyesight To 10,000 People Across India|
Ambitious, Hands-On CSR Collaboration With Relief Riders International Set To Span Decade;
Initiative Will Also Include Support For Dental Care And Women's Empowerment
DUBAI, United Arab Emirates:- Nexus Insurance Brokers, via the Nexus Foundation, has teamed up with a pioneering humanitarian aid agency to restore eyesight to 10,000 people in India.
Spanning the next decade, the ‘Ten in Ten' initiative will see the region's leading independent insurance broker work extensively with Relief Riders International (RRI) to bring much needed humanitarian relief to remote communities across the country.
According to the World Health Organization (WHO), India is home to 15 million of the world's 37 million blind people - more than any other country in the world.
Nexus Insurance Brokers will enable RRI to set up a series of camps to perform eye screenings ahead of free cataract surgeries at local hospitals. WHO estimates that cataracts account for over half of all avoidable cases of blindness in Africa and Asia. Every year, 3.5 million people are blinded by cataracts in India.
Nexus Foundation, as a part of an on-going Corporate Social Responsibility initiative, will also provide support to RRI's programs dedicated to dental well-being and women's empowerment.
In addition to pledging financial support, Nexus Insurance Brokers is set to provide other platforms to raise awareness, funding and support, including sending teams of senior staff to help out at the camps. The company has already participated in several RRI relief missions.
Nexus Foundation is also working with RII to bring similar initiatives to other countries.
“The support from Nexus Insurance Brokers will be invaluable for our success over the next decade,” said Alexander Souri, Founder and Executive Director, RRI.
“Those suffering from cataract-induced blindness tend to be elderly, and quickly become a burden to their families as they can no longer work. Restoring the sight of patients suffering from these ailments reinvigorates their life with purpose and meaning, allowing them to reintegrate into their communities. Cataract blindness can be cured with a simple fifteen-minute operation, but sadly most Indians living rurally are unable to access this type of medical care.”
Mahmoud Nodjoumi, CEO, Nexus Insurance Brokers, said:“Beyond the headlines celebrating India's booming middle classes and economic growth, there is still abject and unrelenting poverty to contend with. Our partnership with RRI, which will form a key part of our CSR strategy moving forward, aims to help alleviate the suffering of the vulnerable and disadvantaged through long-term solutions rather than hand-outs. The gift of sight can pave the way for education, work and, above all, a chance to achieve self-sufficiency that can benefit entire families. RRI has a remarkable track-record of improving lives, and we are honoured to support their work.”
RRI's missions feature strong input from the general public, including direct involvement in the set-up and management of each humanitarian program. The company was awarded the 2010 United Nations Positive Peace Award in the small business category.
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