|Ferrero Rocher sends its Golden Icon to the top|
Celebrating 30 years of being the world's favorite premium luxury chocolate
Dubai, United Arab Emirates, Monday 15th October 2012 - Ferrero Rocher, the number one ranking chocolate in the boxed chocolate segment, will be celebrating a successful 30 years of being the entire world's favorite premium chocolate providing a distinctive blend to those who enjoy luxury at its best. The celebration will take place at the Star Atrium within the renowned The Dubai Mall from 7th – 15th of December 2012.
At the top, Ferrero Rocher will offer visitors a unique chance to celebrate their special moments and have it recorded for posterity. The celebration will be a surprise to those visiting The Dubai Mall and prizes on the occasion will be given to loyal and informed participants.
Ferrero Rocher the world's favorite premium luxury chocolate is the timeless combination of a whole roasted hazelnut smothered in a chocolaty filling and covered in crisp wafer, finely chopped hazelnuts and rich milk chocolate. As a result of over 10 years development and improvement process by Italian chocolatier Ferrero- till its launch in 1982, these pralines became instantly recognizable due to their iconic gold wrappers, recipe quality and stunning clear stylish plastic boxes. They have become synonymous with excellence taste and are given as gifts or used to celebrate special occasions. With over 5 billion produced every year and enjoyed in more than 130 countries, Ferrero Rocher has made sophisticated specialty chocolates a reality for the consumers worldwide.
The company behind the Ferrero Rocher chocolates enjoys an equal great reputation across the world and tells an impressive story of continuous success and expansion. What was once a small pastry shop in Alba, Italy has dramatically grown and the Ferrero Group currently operates in over 100 countries with 20 production plants and more than 22,000 employees. 2011 sales turnover topped 7.2 billion Euros making Ferrero one of the more relevant Confectionery Groups worldwide.
**This press release is posted by Strategies International PR**
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