|Zilzar signs MoU with state owned Halal Penang Malaysia
- Zizlar was launched during the 10th World Islamic Economic Forum (WIEF) in Dubai by the Malaysian Prime Minister Dato’ Sri MohdNajib b Tun Abd. Razak.
- Zilzar is a global e-commerce platform for the $2.4 trillion Muslim lifestyle marketplace.
- As part of the global Islamic economy, the new MoU has Dubai application linked to ‘Dubai The Capital of Islamic Economy’.
- PIHH Development Sdn Bhd, also known as Halal Penang, is the agency of the Penang State Government, Malaysia, responsible for the promotion, facilitation and development of the Penang International Halal Hub (PIHH).
- Zilzar has plans to expand into global Halal centres in Middle East, Europe and North America.
DUBAI, (United Arab Emirates) – Zilzar Tech Sdn Bhd, the world's first global platform for the Muslim lifestyle market and PIHH Development Sdn Bhd signed a Memorandum of Understanding for ‘Made In Penang’ brand in the city of Penang, Malaysia.
The signing ceremony was held at the 6th Penang International Halal Expo & Conference, Penang, Malaysia and graced by the honourable Dato’ Haji Abdul Malik Kassim, Chairman of PIHH, who is also Minister of Religious Affairs of Penang state, Chief Minister of Penang the honorable Lim Guan Eng, and attended by high profile officials from Zilzar and Penang International Halal Hub.
As part of the Islamic economy, the new MoU has Dubai application linked to Dubai The Capital of Islamic Economy, an initiative envisioned by His Highness Sheikh Mohammed Bin Rashid Al Maktoum, the Vice President and Prime Minister of UAE. The initiative is spreading ripple effects across the Middle East.
The Made in Penang model in collaboration with Zilzar, can be replicated across the Middle East for boosting SMEs and micro-SMEs, commerce, and tourism sectors. People visiting major Middle East cities, off-line and on-line, and purchase local products, financially help the locals entrepreneurs. For example, a prayer rug or bead made in Medina by locals provides a better Halal connection than one made in China. This is also about building local cottage industries, learning a trade, generating employment and supporting related businesses.
Rushdi Siddique, Co-Founder and Chief Executive Officer of Zilzar, commented:
‘we are committed to local empowerment and enfranchisement by way of e-commerce to assist Muslim countries diversify their GDP and get the SMEs on the 'grid,' our virtual malls, to expand their actual footprint to a digital foot print. We want Islamic finance, via micro-funds, to look at this sector and this target market, as it is about dignity-building financial inclusion.’
He added: “It is truly an honour to be part of this collaboration. Made in Penang is the first collaboration powered by Zilzar, and we strongly believe that this initiative will be the start of a bigger and far reaching in the Muslim world that connects destinations for promoting tourism, jobs and commerce.’
Zilzar is a global e-commerce platform for the $2.4 trillion Muslim lifestyle marketplace consisting of eight sectors that include: Halal Food & Beverage, Cosmetics, Pharmaceutical, Travel, Fashion, Islamic Finance, Media & Recreation, and Logistics. Positioned as a ‘One Community, One Platform,’ Zilzar is continuing to make its mark as the trusted platform for products and services that serve the growing Muslim Lifestyle space.
PIHH Chairman Dato’ Haji Abdul Malik Kassim said:
‘the signing of the MoU with Zilzar is a milestone to strengthen their working alliance and generate sustainable economic values for the state and region. “It is our hope that the partnership will meet the needs of our local sellers and provide opportunities for them to market their product globally in line with PIHH’s direction to become the leading hub globally.’
Zilzar has plans to expand into global Halal centres in Middle East, Europe and North America.