Dubai PR Network, Online Press Release from Dubai and Middle East
Filter PR by
  
Omo and comfort activate their ramadan clothes donation campaign across uae - continuing to increase the scale of activity and success year on year
Omo and comfort activate their ramadan clothes donation campaign across uae - continuing to increase the scale of activity and success year on year

For over 40 years, Omo and Comfort have been helping families to ‘share an extra dose of love’ and for the fifth year, the brands are rolling out their annual Ramadan community campaign across UAE in partnership with Emirates Red Crescent and other local charities.

”Share A Touch Of Love this Ramadan” with Omo and Comfort is a clothes donation campaign across UAE that encourages the people of the region to donate clothes to those less fortunate than themselves during the Holy Month of Ramadan. Omo and Comfort donation booths are being installed in four malls in collaboration with Emirates Red Crescent and local charities who will distribute the apparel collected to refugee camps around the region. 

“Unilever is delighted to continue its long-standing community event; encouraging the people of the region to share a touch of love this Ramadan with Omo and Comfort. The success of this campaign year on year has been incredible and with the increased scale of activity; tripling the size of the initial activation taking it to 28 additional days of collections in addition to a dedicated number for collecting clothes from people’s homes, we look forward to even more donations being received this year as part of the Ramadan charitable acts.” Waqas Javed, Marketing Director Foods, Refreshments & Home Care – Unilever Gulf.

“Since its launch, The Red Crescent works to promote the spirit of unity and compassion among community members, and thanks to the support of Omo and Comfort, for the fifth year in a row, we are collaborating together to assist those families who are in need during the Holy month of Ramadan. This year, we look forward to an increased number of donations and we encourage the public to participate in this charitable drive,” said Mr. Mohammad Abdullah Alhaj Al Zarouni, General Manager of the Dubai branch of the UAE Red Crescent. 

“Share A Touch Of Love this Ramadan” will be running across the following malls:

Mirdiff City Centre, Dubai 2nd  - 15th July, 2014
Mall of the Emirates, Dubai 2nd  – 22nd July, 2014
Deira City Centre, Dubai 2nd  – 22nd July, 2014
Lamcy Plaza, Dubai 2nd  – 22nd July, 2014

Community members can also call the dedicated mobile number +97155 3838 434 to have a representative pick up the apparel from their homes across the emirate. 
    
To follow the success of the campaign, including milestones achieved in terms of donations, please log on to www.facebook.com/comfortzonearabia or www.facebook.com/omoarabia  

 

Posted by : Unilever Middle East, Unilever
Viewed 56931 times
PR Category : Government, Legal & Humanity
Posted on : Thursday, July 10, 2014  1:15:00 PM UAE local time (GMT+4)
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of DubaiPRNetwork.com.
Email this article Print this article

Share this article with your friends and followers
NewsVine
Back to Unilever Middle East

Related Stories

 
 
Most Viewed Press Release posted in the last 7 days
Abu Dhabi Distribution Company Partners with Carrefour to Expand Green Corner Initiative [4006-Views]
Etihad Rail to Outline the Roadmap for Transforming the Transportation & Logistics industr... [3813-Views]
Johns Hopkins Medicine International and Clemenceau Medical Center Hospital Dubai Launch N... [3624-Views]
New Range Rover Sport Revealed with Epic Spillway Climb [3608-Views]
Sharjah-Europe Businesswomen Forum Concludes with Fruitful Regional and international Part... [3526-Views]
Global Leaders and Industry Experts Convene for Day Two of the World Utilities Congress [3366-Views]
250,000 Visitors Flock to Dubai Parks during Eid Holidays [3358-Views]
Fifteen-Year-Old Student Wins Water Alliance RE-NEW Our World Challenge with Project Aimed... [3350-Views]
Lenovo Unveils New Yoga PCs to Empower Consumers to do more, their way [3259-Views]
POCO Reaches New Heights with the Apex Flagship POCO F4 GT [3239-Views]
Zoho Announces New Unified Marketing Platform for Businesses to Deliver Improved Customer ... [3202-Views]
Lumenore Appoints a New EMEA Sales Director [3112-Views]
A Quick Guide to Alleviating the Burden of Daily Clothing Care With Samsung's New Bespoke ... [3075-Views]
Mohamed Henedy at SCRF 2022: I Owe my Success to Children [3022-Views]
Deloitte 2022 Government Trends Report Identifies Resilience, Connectivity, and Inclusion ... [3005-Views]
Feel Fit & Fabulous with India Gate's Health Range [3001-Views]
Fashinza to Empower Apparel Manufacturing SMEs with AED 55 Million Supplier-Financing Prog... [2968-Views]
His Highness Sheikh Hasher Bin Maktoum Al Maktoum, Director General of Dubai Department of... [2964-Views]
Bicester Village Launches ‘British Fashion Council X the Creative Spot' Pop-Up Boutique [2931-Views]
MENA District Cooling Projects Conference 2022 to Explore US$15 Billion Opportunities [2837-Views]
Airlines to Focus on Efficiency and Sustainability [2767-Views]
Sharjah Children's Reading Festival 2022 recreates the Charm of Storytelling for young Li... [2702-Views]
New Survey Reveals Global Industry is Accelerating Investment in Energy Efficiency [2685-Views]
Role of new Business Models in Powering Growth of Bookstores highlighted at International ... [2591-Views]
Shurooq Captures Imaginations at Arabian Travel Market; Announces Eco retreats Najd Al Meq... [2587-Views]
 
RSS Facebook Twitter LinkedDin DubaiPRNetwork.com on Instagram
 
Top Sections
 
Top Stories