Malabar Gold and Diamonds creates highest number of winners at the Dubai Shopping Festival 2014
The Middle East's largest jewellery retailer creates 12 winners – more than a fourth of gold and diamond raffle winners in three weeks of DSF 2014 Key Highlghts
o Malabar Gold and Diamonds records highest footfall during Dubai Shopping Festival (DSF) 2013 o Nine gold winners and three diamond winners out of 26 gold and 26 diamond winners shopped at Malabar Gold and Diamonds outlets during the first three weeks of DSF 2014 o This DSF, Dubai Gold and Jewellery Group is offering 32 kilogrammes of gold and 32 Solitare diamonds to winners of daily raffle draws at the Dubai Shopping Festival 2014
DubaiMore than a fourth of all the gold and diamond shoppers during the Dubai Shopping Festival 2014 are likely to have shopped at the seven outlets of Malabar Gold and Diamonds, one of the world's largest gold and diamond retailers, if the latest trends are to be taken into account.
As many as 12 out of a total of 52 raffle winners have shopped at Malabar Gold and Diamond outlets during the first three weeks of the month-long Dubai Shopping Festival (DSF) 2014, which started on January 2, 2014. This is by far the highest number of winners coming from a single jewellery retailer – thus reinforcing the fact that Malabar Gold and Diamond has become the jewellery outlet of choice for shoppers.
Dubai's Gold and Jewellery Group is offering a kilogramme of gold and a Solitare diamond to winners of daily raffle draws during the DSF 2014 – totalling 32 kilogrammes of gold and 32 Solitare diamond to winners in what is billed as the biggest jewellery promotion across the emirate.
Shoppers purchasing Dh500 worth of gold or diamond jewellery are entitled to a raffle coupon, which goes into the daily raffle draws.
“We have witnessed a 31 per cent increase in sale during the first three weeks of the DSF, compared to the same period last year,” Shamlal Ahamed, Managing Director of Malabar Gold and Diamonds, International Operations, said. “We have witnessed a daily average footfall of 10,500 across our network of seven retail outlets in Dubai.
“Although gold price has declined from what it was a year before, the increased footfall and sales have compensated that – and we are happy about the way our inventory is moving fast.”
The DSF is one of the four most important jewellery shopping season in a year – in addition to Akshay Trithia, Summer shopping and Diwali.
“This year's massive DSF promotion in which 32 kilogrammes of gold and 32 diamond rings have attracted large number of shoppers to our outlets. Besides, the comparatively lower price of gold gives an immediate incentive to shoppers and investors who could benefit from the opportunity.”
Shamlal Ahamed also pointed out that the massive tourist influx from India – the world's largest gold market – is one of the main reasons for higher footfall and sale.
“This DSF is taking place at the backdrop of the UAE's Expo 2020 win that adds to the positive sentiment that is already prevailing. With new investment coming in and the economy growing at 4.5 per cent – there would naturally be an impact in the gold market – which is also helping the gold sale,” he said.
Malabar Gold and Diamonds, which is on a massive expansion spree, is opening three outlets this week in the UAE and Qatar while it will add 6 new showrooms in the UAE within the next two months.
Malabar Gold and Diamonds, which is on a massive expansion spree, is opening three outlets this week in the UAEs and Qatar while it will add 6 new showrooms in the UAE within the next two months.
Established in 1993, Malabar Gold and Diamonds have the wealth of experience in serving the discerning customers for over two decades. It is the consistent efforts by their management to deliver more than what they promise that led to their success. Commitment to customer satisfaction, unique designs and value for money are some of the factors that set them aside from their competitors.
Apart from the rapid expansion of Malabar Gold and Diamonds in the Middle East market, they are also expanding the international presence of their two different concepts of stores, one targeting to the Arab clientele – ‘Jawhara' and the other targeting the young and trendy – ‘Pink Chic'.
The company, which excels in quality products and services, has more than 7,500 professionals on its payroll.
Posted by : Publilink Dubai, Publilink Viewed 78788 times PR Category :Lifestyle Posted on : Wednesday, January 29, 2014 5:18:00 PM UAE local time (GMT+4)
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