Dubai PR Network, Online Press Release from Dubai and Middle East
Filter PR by
  
Beautyworld Middle East 2013 comes to a successful close
Beautyworld Middle East 2013 comes to a successful close

Enthusiastic response from trade buyers and exhibitors indicates excellent prospects for beauty and wellbeing industries

With Beautyworld Middle East 2013 ending a record-setting three-day run, there was no doubt whatsoever that the beauty and wellbeing industry is in fine fettle. The enthusiastic response from trade visitors and buyers to the latest product lines, innovations and trends underlined the fact that the Middle East is indeed a thriving market for the beauty industry.

Beautyworld Middle East 2013 was not only considerably larger – 32% more exhibitors than last year – but it was also far more representative in scope. Exhibitors were appreciative of the high quality of trade buyers present at the show as well as from the large number of positive leads generated and deals signed.

First-time exhibitors this year, the Californian Pavilion were upbeat at the reception from the regional market. Their spokesperson Rachel Sandoval, Specialist, said:” Though it's the first time at Beautyworld Middle East the show feels very good, because of the energy that it brings. A lot of mixed companies ranging from small to medium-sized are present here, hence giving us a great chance to mingle. We're very happy with the steady flow of the visitors and buyers.“

There were numerous product launches by international brands looking at making it onto the region's store shelves. This included the launch of Turkish Airway's new customised scent. The trade exhibition also featured a wide number of demos covering the latest products, fragrances, nail and lip colours as well as the latest shades for the hair and eyes.
“Beautyworld Middle East 2013 has succeeded in bringing the best of the beauty world to the region,” said Ahmed Pauwels, CEO of organiser, Epoc Messe Frankfurt. “Being the international show window and trend setter for the industry, the exhibition will continue to be the platform of choice to showcase the latest products and innovations. The exhibition will grow further in size and scope while we work together with our partners in the industry to further meet market requirements,” he stated.

The Spa and Salon Management Summits were extremely well attended. Delegates included a large number of spa and salon professionals from the region who were looking to benefit from the valuable advice and insight from leading industry experts. The Dubai Municipality also gave a presentation on health and safety best practices and the latest regulations that govern the industry in the emirate.

A big hit with trade visitors was the Beautyworld Middle East Boutique, which showcased high-end brands not yet available in stores and boutiques in the region. Buyers were very interested in examining the latest range of niche products and there were many enquiries in relation to signing up supply deals.

Nicole Miller, owner of Blackbird which was part of the Elements showcase with their brand new fragrance, said: “It has been a very good journey for us at Beautyworld Middle East. Visitors have been very interested in our products. We are hoping for some good deals to result from our participation.”

The latest colour trends of the season and the first Middle East colour palette from colour specialists Pantone, created a buzz with beauty professionals from around the region, while the Organic Masterclass that provided vital insights on the natural and organic beauty business, was well received by attending delegates.

Carola Seybold, Head of Marketing Europe, Middle East and Africa for Pantone, said: “Beautyworld Middle East is a wonderful show, it has been an amazing experience. The seminar was very good and motivating. We are very excited about the “colour of the year” – Emerald which has received 1 billion hits on blogs, coverages etc. Hopefully we will be here next year too.“


Posted by : BIZ COM - For Proactive Communications,
Viewed 20996 times
PR Category : Lifestyle
Posted on : Thursday, May 30, 2013  5:47:00 PM UAE local time (GMT+4)
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of DubaiPRNetwork.com.
Email this article Print this article

Share this article with your friends and followers
NewsVine
Back to

Related Stories

 
 
Most Viewed Press Release posted in the last 7 days
Lamborghini SCV12: Squadra Corse Hypercar Ready to Hit the Track [4736-Views]
Let's Brigthen Up! The Face Shop's Ultimate Summer Skincare Range From Belif is Here! [3813-Views]
NUDESTIX Launches - Nudies Blush, Bronze, and Glow Shade Extension [3624-Views]
Saxo Bank Launches Loyalty Program for MENA Region Clients [3620-Views]
WTTC Launches Safe Travels Protocols for Attractions, Car Hire and Short-Term Rental [3423-Views]
Dabur Launches Pure Organic Coconut Oil: Natural Protection for Hair, Skin, and Overall He... [3259-Views]
Crude Oil Headwinds on Virus and Technicals [2940-Views]
Registration Opens for Training On the Camel Trek and Camel Marathon for Expats [2841-Views]
Essence Spring/Summer 2020 Collection [2562-Views]
Pan Emirates Unveils Exclusive New Collection [2435-Views]
Dubai Sports Council Discuss Upcoming Sports Events With Federations and Organisers [2411-Views]
Big Bang Integral King Gold [2386-Views]
Customers can Benefit from Increasing Gold Rate by just Paying 10% Advance at Malabar Gold... [2325-Views]
IATA Proposes Alternatives to Quarantine' [2218-Views]
IATA Proposes Alternatives to Quarantine [2206-Views]
Preparing for a New Post-pandemic Economic Era in Mena [2161-Views]
Siemens Energy signs Al Hamudhia 400kV Substation contract with Iraqi Ministry of Electric... [2157-Views]
The 11th Edition of the Arab Fashion Week to Launch Virtually Today, from June 24th to 26t... [2140-Views]
New Bentayga to Launch Beyond100 [2050-Views]
Transfast Partners with Habib Bank Limited (HBL) for Global Remittances [2021-Views]
Frontline Warriors and Volunteers from two Al Warsan isolation facilities honoured for hel... [1976-Views]
Cairo Amman Bank Adopts the Latest Technology to Enhance Performance and Security for its ... [1939-Views]
Panasonic Jaguar Racing Management Team Discuss Formula E's Return to Racing in Berlin [1931-Views]
Formula 1 Launches #WeRaceAsOne [1915-Views]
Media Rotana Hotel Reopens Its Doors With Attractive Offers in a Safe Environment [1898-Views]
 
RSS Facebook Twitter LinkedDin
 
Top Sections
 
Top Stories