Dubai PR Network, Online Press Release from Dubai and Middle East
Filter PR by
  
BYREDO Launches INFLORESCENCE Parfum for Spring 2013 at Paris Gallery
BYREDO Launches INFLORESCENCE Parfum for Spring 2013 at Paris Gallery

[Dubai, April, 2013] - Paris Gallery, the leading luxury retailer in the region, announced the launch of the BYREDO INFLORESCENCE parfum. To celebrate the beginning of spring, nature's perennial and powerful rebirth, Ben Gorham (Founder and Creative Director of BYREDO) envisaged a wild garden and a floral scent that would capture the strength and beauty of its blossoms, just as they reach their dramatic peak. The result, the wonderfully entitled ‘INFLORESCENCE', is an Arcadian stroll through untamed bowers of full-blown, rambling roses, interspersed by the intoxicating, honeyed notes of pink freesias in their prime. Two of Spring's very first flowers lie at the heart; the creamy-soft allure of the Magnolia blossom, its petals fully open about to drop onto beds of quivering Lily of the Valley or ‘May Bells' – in the language of flowers, symbolic of a ‘return to happiness' and the joy associated with the onset of spring. Finally, and most unusually, Ben has used Jasmine at the base, again luxuriant and overgrown, a veritable riot of fresh sweetness that supports the structure and furnishes a heady close.

NOTES
Top: Rose Petals, Pink Freesia
Heart: Magnolia, Lily of the Valley
Base: Fresh Jasmine

Price: AED880 (100 ml)

About BYREDO:BYREDO is a Stockholm-based brand founded in 2006 by Ben Gorham. Products currently include perfume, home fragrance, body care and accessories. BYREDO is sold at select retailers in 45 countries as well as at Byredo.com.

About Paris Gallery:A leading luxury retailer in the Middle East, Paris Gallery is the eponymous flagship brand of Paris Gallery Group, with over 3 million sq. ft. of luxurious shopping space and 50 stores located in prime retail addresses spanning across the UAE, Saudi Arabia, Qatar and Bahrain. The stores offer a premium collection of over 500 international brands across several product categories including perfumes, skincare, makeup, watches, jewelry, fashion apparel, sunglasses and accessories.

With nearly two decades of expertise of keeping customers' interests at its core, Paris Gallery's opulent shopping environments, innovative retail concepts, service standards and its signature Arabic hospitality practices sees the brand stand out as an unequivocal shopping and gifting destination in the Middle East.

Posted by : Paris Gallery L.L.C. PR, Paris Gallery Media.
Viewed 14628 times
PR Category : Lifestyle
Posted on : Wednesday, April 10, 2013  1:43:00 PM UAE local time (GMT+4)
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of DubaiPRNetwork.com.
Email this article Print this article

Share this article with your friends and followers
NewsVine
Back to

Related Stories

 
 
Most Viewed Press Release posted in the last 7 days
Get Festive Ready With Prestige Cosmetics Holiday Collection [7265-Views]
VINOPURE Purifying Gel Cleanser [6881-Views]
Harmesh Jewellery National Day Collection [5813-Views]
Maserati's innovation on board the Multi 70 trimaran: the technical partnership with Giova... [5246-Views]
Research by Lipton Finds That One in Three 18-34 Year Olds Feel Lonely And Reveals the Bar... [5063-Views]
Gennaro Esposito Receives “Michelin Chef Mentor 2020” Prize [4947-Views]
Sunny Leone unveils the cover page of Filmfare magazine's December issue [4642-Views]
PACE to Space [4642-Views]
TAG Heuer launches 2 new timepieces in honor of Formula 1 legend Ayrton Senna [4569-Views]
The Luxury Closet's Commitment to a More Sustainable Fashion Future to Change the way Cons... [4294-Views]
With a mission to make water available everywhere, S4SUN by DAB makes its debut at the BIG... [4166-Views]
‘Artistry' - Branded Jewellery show at Malabar Gold & Diamonds' outlets in Bur Dubai is a ... [4154-Views]
Ports Customs and Free Zone Corporation celebrates the 48th National Day [4044-Views]
Corum Golden Bridge Round 43 Art Deco [4032-Views]
Travel Diaries - ECCO Shoes and Accessories [3995-Views]
Kate Spade New York - Holiday 2019 Collection - December Edit [3977-Views]
J.D. Power announces 2019 UAE Sales Satisfaction Index [3922-Views]
Expo 2020, infrastructure projects driving growth of Dubai's construction sector [3898-Views]
Arabic version of Zoho Creator launched to help businesses create custom applications [3867-Views]
Master Chronometer: Raising Standards [3825-Views]
Life-changing Raffles Announced for 25th Edition of Dubai Shopping Festival [3782-Views]
Huge White Friday Deals Coming to Dubai Festival City Mall [3752-Views]
Union Coop Pays Tribute to the Martyrs on Commemoration Day' [3733-Views]
Formula 1 meets Virgin Hyperloop One: California-based Developer to Showcase Passenger Pod... [3733-Views]
Indulge in New flavours sprinkled With A Dash of Bollywood & Nostalgia at Hitchki [3636-Views]
 
RSS Facebook Twitter LinkedDin
 
Top Sections
 
Top Stories