Lexmark International Middle East, a provider of a broad range of printing and imaging products, software, solutions and services recently held a one-day Sales Workshop for the benefit of their resellers across the Emirates.
Designed to give Lexmark's local sales partners a briefing on Lexmark's range of new MFPs and printers, information about the brand's comprehensive MPS services and a first-hand look at the latest range of offerings, the one-day workshop was well attended by local sales personnel of Lexmark resellers. The workshop was conducted by Lexmark's UAE Sales Manager, Nawal Khan; Zuhair Hilali (Solutions), Suhaib Al Ghazi (Services) and Nadia Hansia, Marketing and Communications Lexmark International Middle East.
“The UAE Sales Workshop was intended to give our sales partners in the country a close-up look and feel of the latest product offerings and a detailed brief on the value added services they can extend to the end user,” said Mathias Militzer, General Manager of Lexmark Middle East. “Programmes such as these help build up the relationship between the brand and its partners as well as create a truly interactive atmosphere, where we can better understand and respond to the needs of the marketplace.”
Lexmark International has been recognised as leading imaging solutions provider by leading industry analysts, Gartner Inc. in their 2012 Magic Quadrant rankings. With the takeover of Perceptive Software, a leading ECM solutions provider in 2010, Lexmark has also become a leading player in providing process and content management software in the region.