Dubai PR Network, Online Press Release from Dubai and Middle East
Filter PR by
  
Ferrari Proudly Pays Tribute to the Portofino in the Middle East
New video campaign links the beauty of the Portofino with the unique values of the Middle East 
 
Dubai, 23 September 2018 –   Ferrari pays tribute to the deep-rooted characteristics and unique values of the Middle East with a new ‘Portofino’ campaign; a breathtaking series of videos showcasing the attributes of four Middle Eastern countries, as celebrated by the stunning design and performance of the Ferrari Portofino. 
 
In the series, the Portofino is exhilaratingly shot tackling the city streets and mountain terrain of the UAE, Saudi Arabia, Lebanon and Oman. The latest release from the Maranello stable underlines its versatility by creating a brilliant affinity between its award-winning attributes and the values of each location; design in UAE, sportiness in Saudi Arabia, elegance in Lebanon and adventure in Oman.  
 
The Ferrari fan is therefore opened up to a new breed of exhilaration, travelling through a spectrum of emotions, resulting in powerful content that will ensure the Ferrari Portofino claims pride of place in the hearts and minds of local communities, stoking passion amongst luxury lovers around the region. This safeguards the formidable reputation and history of commercial success in the Middle East, that is underpinned by a true customer understanding of Ferrari’s brand values.
 
The videos also drive home the sublime elegance, sportiness, innovation and exclusivity that has distinguished every California model since the 1950s and is so lovingly embraced in the all-new Portofino. With the car as subject theme, the series celebrates the breathtaking beauty and sublime diversity of the varied Middle East driving environment; a natural home for the iconic and utterly unique Portofino model. 

Posted by : Al Tayer Group - PR, Mona Gopal/Saima Manzoor
Viewed 11651 times
PR Category : Automobile
Posted on : Sunday, September 23, 2018  3:42:00 PM UAE local time (GMT+4)
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of DubaiPRNetwork.com.
Email this article Print this article

Share this article with your friends and followers
NewsVine
Back to AlTayer Group PR

Related Stories

 
 
Most Viewed Press Release posted in the last 7 days
Your Holiday Gift Guide for Her [13542-Views]
New year, New You with Lunette [12017-Views]
Uncovering the Beauty of Mechanics' [11895-Views]
Weather-proof your hair with HASK [11883-Views]
Free gold coins at Malabar Gold & Diamonds Festival. [10828-Views]
The Real Secret to 10 Years Younger: Argan Face Oil [10681-Views]
Eberhard & Co. and the new “Quadrifoglio Verde” chronograph, dedicated to the prestigious... [10248-Views]
OMEGA Celebrates The New James Bond Watch in New York [9900-Views]
Mouawad and the Miss Universe Organization Unveil the Miss Universe Power of Unity Crown, ... [9327-Views]
Retrograde Fusion' [9120-Views]
Love Your Skin Better with Sukin® Skincare [5899-Views]
Foreo Cements Its Position as One of the 10 Most Popular Beauty Brands on the Planet [5228-Views]
Cole Haan Makes Its Debut at Sole Dxb 2019 Showcasing Footwear Collaborations [5094-Views]
Pure Gold Jewellers opens new store in Nakheel Mall [4996-Views]
NYU Abu Dhabi Class of 2017 graduate Alioune Fall named as 2021 Schwarzman Scholar [4666-Views]
Shine On with Flormar's Festive Coffrets [4319-Views]
DP World joins forces with Dubai Cares in giving a new facelift to Umm Al Qura School in U... [4191-Views]
Reuben Kipyego and Vivian Kiplagat Win 2019 Adnoc Abu Dhabi Marathon [4111-Views]
Hyundai's all-new 2020 Sonata now available in the UAE [4069-Views]
Team Abu Dhabi's F2 world champion rounds off brilliant campaign with historic win on home... [3989-Views]
Al Qemzi Claims Abu Dhabi Grand Prix Pole With Brilliant Surge [3977-Views]
Liu Jo Eyewear Introduces a Trend-forward, New Sunglass Style With an Ultralight Metal St... [3953-Views]
Botb - Short Film Fest is Back on Popular Demand [3910-Views]
Truesteam™ Technology by Lg is Setting A New Standard for Hygiene [3910-Views]
Set Up Stylish Outdoor Spaces with 2XL Furniture & Home Décor [3886-Views]
 
RSS Facebook Twitter LinkedDin
 
Top Sections
 
Top Stories